“I see dozens of companies a week and only with ForMotiv have I seen true industry-defining technology. The underlying platform of DBI applies to a myriad of use cases in the fraud and security space.”
More Data Collected than Existing Solutions
Predictive Model Accuracy
Monthly Applications Analyzed
Behavioral Data Points Analyzed
What We Do...
As users engage with your digital forms and applications, they leave behind behavioral breadcrumbs that tell a story about their intent.
ForMotiv captures hundreds of these unique behavioral cues, comprised of thousands of behavioral micro-expressions, while a user is actively filling out a form or application. Then, using advanced machine learning, we’re able to read this “digital body language” to precisely predict user intent such as genuine, confused, or risky customers. From there, our solution enables companies to create dynamic experiences that adapt and nudge users, in real-time, based on their behavior to drive the desired outcome.
We call this Behavioral Intelligence.
Popular Use Cases...
ForMotiv is consistently driving 6, 7, and 8-figure ROI on a variety of use cases spanning across the enterprise.
- Identify Application Friction
- Remarket Intelligently with Behavioral Segmentation
- Predict Abandonment, Buyer Channel Preference, Quote > Bind, and more
- Dynamically Remove Friction for Genuine Customers
Reduce Risk & Fraud
- Predict Risky & Fraudulent Applicants
- Identify Application Misrepresentation
- Identify Bots & Pre-Fill Fraud
- Dynamically Add Friction for High-Risk Applicants
Enhance Agent Productivity
- Intelligent Lead Scoring
- Optimize the Agent Experience
- Identify Agent “Gaming”
- Benchmark Agents by Loss Ratio and more
Hear what our customers think...
“You tell us when our agents are representing themselves better than our company. We’ve never had oversight like this because, frankly, we didn’t know it existed.”
Director of Underwriting, Fortune 100 insurance Carrier
“The ability to collect this kind of behavioral intelligence, in real-time, is amazing. Not only have we uncovered crucial behavioral data we never knew about before, but we’ve been able to pass known outcomes to ForMotiv and are now predicting these outcomes as the applicants are filling out the forms. It’s very slick.”
Head of Marketing, Global Insurance Company
Top 6 Use Cases of Predictive Analytics in Insurance
The State of AI in the Insurance Industry Today
New EBOOK | User Behavior Analytics, Behavior-as-a-Service, and Behavioral Intelligence 101
User Behavior Analytics and Behavioral Intelligence™ are at the forefront of every major corporation’s digital transformation efforts. Understanding your user’s behavior allows you to not only optimize their digital experience but understand customer intent to help increase conversions and reduce risk and fraud. In this EBOOK we discuss the evolution and future of behavioral analytics and why it’s crucial for companies to begin adopting their behavioral intelligence strategy now before it’s too late.